Should you really bid on your own brand name in Google Ads if you're already ranking organically? Let's discuss how this strategy can affect your sear...
As we discussed in my last post, your Click-Through Rate is critical to the success of your Google Ads. We talked about how it affects your Cost per C...
Your Click-Through Rate (CTR) is one of the most important metrics to keep an eye on when managing and optimizing your campaigns, as it can directly a...
I teach local business owners and creative entrepreneurs how to build and launch profitable online marketing campaigns. Learn more about my skills here.