Why You Should Bid On Your Own Brand Name in Google Ads
Should you really bid on your own brand name in Google Ads if you're already ranking organically? Let's discuss how this strategy can affect your sear...
3 Really Cool Ways to Use Facebook Lookalike Audiences
If you haven’t tried out Lookalike Audiences for Facebook ads, now is the time. Using a Lookalike Audience is an effective way to reach new peop...
5 Easy Tricks to Improve Your Click-Through Rate in Google Ads
As we discussed in my last post, your Click-Through Rate is critical to the success of your Google Ads. We talked about how it affects your Cost per C...
This One Metric Can Make or Break Your Google Ads Campaign
Your Click-Through Rate (CTR) is one of the most important metrics to keep an eye on when managing and optimizing your campaigns, as it can directly a...
How I Tripled My Client’s Facebook Ad Results
Take the time to think about your end goal before building a Facebook Ad campaign, because optimizing for the RIGHT goal can make all the difference.
Why Facebook Page Likes Don’t Matter
Page Likes mean nothing if you don't know what to do with them. Find out what they ARE good for and how to get the most out of your followers.
