Don't let another potential booking slip away!


“I know I should be running ads but… Ugh!”

I can’t get started because I don’t have a big budget!

The thought of losing money is enough to make me hurl!

Words like “campaign” and “optimize” make my head hurt!


Actually, it doesn't matter! Because we're about to finally get you started in a way that will get you actual results.



We’re going to run Facebook & Instagram Ads that position your beauty business as #1 in your local market. And we’re going to run them to people that already know you.


Because people buy from people they trust!


“A client mentioned that I must be doing really well because she keeps seeing me everywhere!”


How to turn your followers into friends (and then customers)

Look, I know you’re at least a little willing to learn this stuff. Otherwise, you and me? We never would have met.

But I also know you didn’t get into business because you were born to sell. You got into business because — hands down — you’re really good at what you do.

The idea of shelling out hundreds of (hard-earned) dollars every month to “play the ad game” is way too heavy right now…

And you know what? That’s okay.

Because there IS a way to run ads that isn’t anything like the guessing game it might feel like.

Enter: Retargeting on Facebook & Instagram

Retargeting means running ads to people who have already engaged with your business online. You know, like…

The best part? On top of getting your beauty business in front of people that know who you are and are considering your services….

These ads run for as little as $5/day!

A truly simple “set-it-and-forget-it” method that will have you showing up — ahem — EVERYWHERE!

Here's what we'll cover

The 5 types of ads that turn browsers into buyers

What each ad looks like (with lots of examples)

How to set them up in Facebook Ads Manager

Yes, I'm ready to start showing up everywhere with Retargeting Ads!

Or, 2 monthly payments of $54


Imagine checking off one of these boxes

People think you're a local celebrity

You look over your friend’s shoulder while she’s cruising IG and what do you see? The ad you set up after this workshop. People keep coming to you saying, “You must be really good! I keep seeing you all over the place!”


We all have clients that drop off. Life happens and they forget to rebook. But now you have a plan to get those people back. The ads you learned in this workshop are running on autopilot to remind previous clients to start booking again!

Suddenly clicks start turning into clients

Social media used to feel hard. So many unfruitful DM conversations. But now, when that ping comes across your notifications, you know you’ve got a potential customer on your hands.

With Be Everywhere, you can experience all three. With the BONUS of feeling like “yeah, I run FACEBOOK ads And they work!”

Be Everywhere is NOT

Be Everywhere IS

Whether you own a beauty business or offer some other type of local service — this workshop will walk you through the simplest way to get started with Facebook Ads & Instagram Ads.

And on top of walking you through each step, Be Everywhere will give you some cool ideas to inspire you to get creative and have fun with it. (Yes! Fun and ads in the same sentence!)

Or, 2 monthly payments of $54

Frequently Asked Questions

Be Everywhere was built to be a low-cost, low risk “starter kit” to online ads. 

The workshop itself is $97 (or 2 monthly payments of $54). 

Inside the workshop, I teach you a true “set it and forget it” method to run Facebook and Instagram ads for as little as $5/day.

That means if you purchase this workshop and get these ads up and running quickly, you should expect to spend around $250(ish) TOTAL in the next month. 

Depending on how much your services cost, you’ll make that back in no time.

I know you’re busy. It’s hard to free up time to learn anything new.  And if you’ve ever logged into an ads dashboard without any warning of how stressful it can be, I get why you might be feeling like this is impossible.

So here’s how Be Everywhere is different:

#1 – I’m not trying to teach you the entire ads dashboard. That would be like trying to run a marathon before learning to walk. With this, we are simply taking those first few steps.

#2 – This is a 1-hour recording so that you can watch at your convenience. Setting up the ads after the workshop typically takes about an hour (maybe two if you feel like you’re not the most tech savvy).

So, yes! You will have to carve out some time in your schedule. But it’s worth it.

Because remember! People buy from people they trust. And we’ll be running ads to people who already have some trust in you. They just need a little reminder of why they should book.

And with the $5/day method you learn in Be Everywhere – you’ll be sending out that reminder often. And getting more people in the door.

Whoops! This workshop won’t be for you, then. 

You must have a Facebook Business Page, Instagram Business Profile, and your own website (not just a booking page like GlossGenius or Vagaro) to fully implement what you learn in this workshop.

Nope! For this workshop, we are just using Facebook & Instagram to retarget the people already following us or looking at our website.

We won’t be going after a brand new audience with these ads so Google isn’t necessary to learn.

The point? I know learning ads can be scary / hard / overwhelming, so let’s start off slow, with a small budget. We’re dipping our toes in here (finding people already interested in us to book or re-book).

This is 1-hour workshop. It is pre-recorded to watch at your convenience.

True. To implement what you learn in the workshop, you’ll need to invest around $5/ day. That averages about $150/month. Depending on the cost of your services, you should make up what you spend very quickly.

I totally understand that the information in this class may not be the right fit for everyone. That’s why I offer a 100% money-back guarantee.

If you don’t totally LOVE Be Everywhere, let me know within 7 days and I’ll refund you in full. That’s just the right thing to do.


I'm Deirdre Andrews

I'm a digital marketing strategist with nearly 20 years of experience (seriously). I’ve managed campaigns for big brands like Microsoft, Porsche, Audi, and Hard Rock.

But I hate working in an office and corporate advertising is not what makes me happy.

The most fulfilling campaigns I’ve ever worked on have been for my own family business — a dance school! Helping my brother and his wife grow their business into what is now one of the top dance schools in our city is the most rewarding thing I’ve ever done.

That’s why I want to help other local business owners!

When I’m not geeking out over ads, I can be found cuddling my cats (Na’ima, Priya and Padma), sipping a Gin & Tonic and reading the latest Cormoran Strike novel.

Retargeting Ads are your ticket to turning curious clicks into clients!

In this 1-hour workshop, you’ll learn how to follow up with people who've shown interest in your services but haven't booked yet.

(or 2 monthly payments of $54)

You CAN position your beauty biz as #1 in your local market!

Turn your followers into friends and your clicks into clients with Instagram Ads

Or, 2 monthly payments of $54


© 2024 Define Marketing by Deirdre Andrews