Podcast: Google Ads for Your Myers-Briggs Type
You shouldn’t have to feel fake or salesy in order to grow your business. Your marketing strategy can feel good to implement AND it can work!
Podcast: Google Ads Strategy for Lash Extension Artists
Attracting new lash clients goes beyond just handing out leaflets, posting pretty photos on Instagram and adding a few hashtags to the bottom of your ...
How to Clarify Your Marketing Message
Finding the right words to describe your business can be a real challenge, right? Let me know if you’ve ever run into any of these challenges…
This Ad for a Free Google Ads Coupon is Bullsh*t
Has Google ever reached out to you offering a free advertising credit or coupon for Google Ads? Yeah... that's bullsh*t. This is why...
How to Figure Out Your Online Marketing Budget
As a digital strategist with a full service marketing agency, I’m frequently asked to put together media plans for new clients or new projects with ...
Improve Your Paid Search CTR With Display Ads
A recent Harvard Business School study showed that display advertising can significantly increase search conversion rates.
Why You Should Bid On Your Own Brand Name in Google Ads
Should you really bid on your own brand name in Google Ads if you're already ranking organically? Let's discuss how this strategy can affect your sear...